
31 Ways to Increase Sales That Actually Work
There are some incredibly reliable ways to increase sales consistently and reliably – no matter what kind of business you run. And I’m here to share them with you. In this guide, we’ll take a look at some general tactics you can use to boost sales, then techniques for...

What Is Customer Acquisition Cost (CAC)? +7 Ways to Reduce It
If you want to boost sales, you need to understand the mechanics of how your sales strategy is working. Customer acquisition cost (CAC) is one of the most important metrics you can measure. In this article, I’m going to tell you what it is, and how to measure it....

101 Sales Statistics Every Sales Rep Should Know
The best way to improve your sales strategy is with the power of objective evidence. In the sections that follow, I’ve compiled 101 of the most important sales statistics to learn, embody, and incorporate into your sales strategy. But first, here's an infographic that...

Cold Emails vs Cold Calls: Which Is Better for Sales?
Cold emails vs cold calls. Two of the biggest outreach strategies in sales. But which of these sales outreach strategies is better? What does the science say, and which should you be using? Let’s dive in! What is Cold Outreach? They call it “cold” outreach because...

How to Create the Ultimate Sales Dashboard (+7 Best Tools)
Sales dashboards are frequently misunderstood – and misused – by sales team leaders and business intelligence pros. That’s why I wrote this guide to creating the “ultimate” sales dashboard – with a list of the most important metrics to track. Ready? Let’s jump right...

13 Internal Communication Tools Every Team Should be Using
Communication is the heart of most organizations. It’s how you relay instructions. It’s how you solve problems. It’s how you voice concerns. It’s how you build bonds. It’s everything. So if your internal communication strategy isn’t working – or if it’s not working as...

21 Sales Interview Questions to Land the Perfect SDR Hire
If you want your sales team – and your business – to succeed, you need to hire the best. So, how can you make sure you’re only hiring the best candidates? I’ve got you covered. In this guide, we’ll cover the interview process – and the best sales interview questions...

50 Employee Newsletter Ideas That are Fun and Engaging
Company newsletters don’t have to be stale, boring, and repetitive. They’re supposed to be an opportunity to bring the team together, distribute news about the company, and generally make sure everyone in the organization is better informed – and/or entertained. Now,...

10 Sales Call Software Tools That Really Stand Out
As a salesperson, you’re trying to build rapport. You’re trying to earn trust. You need the nuance of tone and inflection to convince people that your solution is worth considering. In other words, phone calls are a necessary part of your sales arsenal. But there’s a...

35 Sales Prospecting Tools That Actually Work
With the right sales prospecting tools, you can improve the quality and volume of your leads. So what are the best sales prospecting tools to use? Glad you asked! 😃 What Is Sales Prospecting? What is sales prospecting? First, let's define what a prospect is. A...