by Jayson DeMers | May 25, 2021 | Analytics, Tool and App Roundups
Business analytics software is a broad category, but one that’s increasingly important for CEOs and entrepreneurs to consider. These days, business leaders have access to more data than ever before, in practically every department. So how do those millions of data...
by Jayson DeMers | Feb 11, 2021 | Analytics, Tool and App Roundups
Email is awesome. Analytics make email even better. More than 400 million people use Outlook as their email platform of choice. If you’re one of those 400 million people, how can you access analytics for Outlook? In this article, I’ll show you the best options...
by Jayson DeMers | Jul 9, 2020 | Analytics, Email, Email Marketing
Tracking email opens and clicks are two of the most common and useful metrics to track because of the information they can tell you. It’s useful to know whether someone has opened your email because it tells you that your subject line was sufficiently compelling (and...
by Jayson DeMers | Jul 1, 2020 | Analytics, Email
How many emails do you think you receive on a daily basis? Is it more than 100? More than 200? Does it tend to rise sharply on Monday and fall off by Friday? Does it seem to rise dramatically during your busy season? Wouldn’t it be nice if you had an email...
by Jayson DeMers | Oct 24, 2019 | Analytics, Email Marketing
If you want to succeed in email marketing, you need to study, analyze, and improve your email engagement. And in this guide, I’ll teach you how to do it 😃 Ready? Let’s dive in! What is Email Engagement? Email engagement is any meaningful action that shows...
by Jayson DeMers | Aug 15, 2019 | Analytics, Gmail
If you use Gmail, did you know you can tap into your Gmail account activity and visualize your email activity? You can! Okay, so why is your Gmail account activity important, and how can you tap into it efficiently? Glad you asked 😎 Reasons to Visualize Your Gmail...
