Sweet. You’ve landed a list of email addresses of people in your target audience. Now you can launch the perfect email marketing campaign! But wait. Why are so many of these emails not getting delivered? Why are we getting flagged as spam? Uh-oh. Turns out a good...
Creating an email drip campaign from scratch isn’t easy. Fortunately, there are dozens of email marketing tools to help you get the job done. In this post, I’ll share with you my favorite email marketing tools. Ready? Let’s dive right in! The Best Email...
To be successful with an email marketing campaign, it’s important to accurately measure and analyze your results over time. So which email marketing metrics are most important? In this guide, you’ll learn all of the significant email marketing metrics every...
There’s no such thing as email jail, but landing on an email blacklist is pretty much the same thing. If you land on this list, you’ll be in deep, deep trouble. Not “prison” trouble, but “my marketing campaign doesn’t work anymore” trouble. But don’t worry. I’m here...
These days, most email marketers rely heavily on the use of templates for their email newsletters. Email newsletter templates make the email design process easier; they provide you with a consistent foundation you can customize to your liking with each iteration of...
Have you ever wanted to add a countdown timer to your email? This can be incredibly useful in a sales context, as it motivates your recipient to take action. In this guide, I’ll discuss the functionality of email countdown timers in marketing emails, and cover the...
