LinkedIn outreach agencies manage prospecting, connection campaigns, and messaging on LinkedIn on behalf of B2B companies. These services handle audience targeting, message copywriting, and follow-up sequences to generate qualified sales conversations with decision-makers.
LinkedIn remains the top platform for B2B lead generation. 80% of all B2B social media leads come from LinkedIn, and 65 million business decision-makers are active on the platform. The challenge isn’t whether LinkedIn works for B2B; it’s whether a team has the bandwidth to run consistent outreach.
This guide ranks five LinkedIn outreach agencies and services based on specialization, execution model, pricing transparency, and client results. We’ve included agencies spanning different price points and service models.
Key Insight
In our experience running LinkedIn campaigns for B2B clients, multi-channel outreach consistently outperforms single-channel approaches. LinkedIn connection requests paired with cold email follow-ups create multiple touchpoints that increase reply rates by 30% or more.
Key Terms
LinkedIn outreach: Using organic connection requests and direct messages to start sales conversations with target prospects on LinkedIn. This is distinct from LinkedIn advertising, which uses paid campaigns.
Appointment setting: A service model where an agency books qualified sales meetings directly on a client’s calendar. The agency handles prospecting, outreach, and scheduling.
ICP (Ideal Customer Profile): A detailed description of the type of company and decision-maker a business wants to reach. ICPs define target industries, company sizes, job titles, and buying signals.
Omnichannel outreach: Coordinating prospecting across multiple channels (LinkedIn, email, phone) in a single campaign. Each touchpoint reinforces the others.
Social selling: Building relationships and trust through LinkedIn by sharing valuable content, engaging with posts, and participating in discussions, often supported by the best LinkedIn marketing tools. Social selling complements direct outreach.
SDR (Sales Development Representative): A sales professional focused on prospecting and qualifying leads. Outsourced SDR services provide dedicated reps managed by the agency.
1. OutreachBloom
Quick Summary
OutreachBloom is a B2B growth agency that pairs LinkedIn outreach with cold email and AI SEO services. It’s built for companies that want multi-channel pipeline generation from a single provider.
OutreachBloom is a B2B growth agency based in Olympia, Washington, founded in 2018. The agency offers done-for-you LinkedIn marketing services as part of a broader service that includes cold email and AI SEO (AI Search Engine Optimization).
OutreachBloom’s LinkedIn service handles profile optimization, target audience research, connection campaigns, and personalized messaging sequences. The team coordinates LinkedIn touches with email outreach so prospects receive consistent, multi-channel communication.
What sets OutreachBloom apart is the integration of outbound prospecting with AI visibility services. Most LinkedIn outreach agencies focus exclusively on pipeline generation. OutreachBloom adds AI SEO so clients also get recommended by AI platforms like ChatGPT and Perplexity.
The agency operates on month-to-month billing with no long-term contracts. In our testing across client campaigns, the combined LinkedIn and email approach consistently outperforms either channel alone.
Key Features
- Done-for-you LinkedIn outreach including connection campaigns, and personalized messaging via InMail outreach
- Cold email outreach service with full infrastructure setup, list building, and reply management
- AI SEO service that builds AI visibility alongside direct outbound prospecting
- Month-to-month billing with no long-term contract requirements
- Coordinated multi-channel campaigns that pair LinkedIn touches with email follow-ups
Who Should Choose OutreachBloom
- B2B companies that want LinkedIn outreach, cold email, and AI visibility managed by a single agency
- Small to mid-market teams that need done-for-you execution without hiring in-house SDRs
- Brands that want month-to-month flexibility without a multi-month contract commitment
2. Belkins
Quick Summary
Belkins is the #1-ranked appointment setting agency on Clutch for five consecutive years. It offers omnichannel outreach combining LinkedIn, cold email, and cold calling at enterprise scale.
Belkins is a B2B lead generation company founded in 2015, with offices in Dover, Delaware and Kyiv, Ukraine. The agency has booked over 200,000 appointments across 50+ industries and reports a 95% client retention rate.
Belkins assigns a dedicated team to each client: researchers, copywriters, and SDRs. The LinkedIn service includes profile optimization, connection campaigns, and message sequences. Belkins coordinates LinkedIn outreach with email and cold calling for an omnichannel approach.
The agency also offers proprietary tools, including Folderly for email deliverability management. Belkins reports an average $10 return for every $1 invested across client campaigns.
Key Features
- Omnichannel outreach combining LinkedIn, cold email, and cold calling in coordinated campaigns
- Dedicated team per client including researchers, copywriters, and sales development reps
- 200,000+ appointments booked with a 95% client retention rate across 50+ industries
- Proprietary Folderly tool for email deliverability monitoring and domain warm-up
- Manual lead research and validation rather than reliance on purchased lists
Who Should Choose Belkins
- Mid-market and enterprise companies wanting scaled omnichannel outbound with dedicated SDR teams
- Organizations that need LinkedIn outreach coordinated with cold calling and email at high volume
- Companies with budgets of $5,000 to $15,000 per month seeking a proven appointment-setting partner
3. Cleverly
Quick Summary
Cleverly is a LinkedIn-first lead generation agency with the lowest entry price on this list. Plans start at $397 per month, making it accessible for small businesses testing LinkedIn outreach.
Cleverly is a B2B lead generation agency founded in 2017, based in Los Angeles. The company has served over 10,000 clients and claims 224,700+ leads generated, $312M in pipeline created, and $51.2M in closed client revenue.
Cleverly’s core service is done-for-you LinkedIn outreach. The agency builds targeted prospect lists, crafts personalized connection messages, and manages follow-up sequences from the client’s LinkedIn profile. Plans include a dedicated account manager and weekly reporting.
Cleverly also offers cold email ($1,995/month), cold calling ($3,995/month), and LinkedIn paid ads management as separate services. LinkedIn Sales Navigator is required but isn’t included in the plan pricing, adding $100+ per month to the true cost.
Important Note
Cleverly requires a 3-month minimum commitment. With the required Sales Navigator subscription, true monthly costs run $497 to $1,097 rather than the advertised $397 to $997. Factor this into budget planning.
Key Features
- LinkedIn outreach plans starting at $397 per month (Silver), $697 (Gold), and $997 (Platinum)
- Data-driven prospect list building using insights from thousands of past campaigns
- Personalized connection messages and follow-up sequences managed from the client’s profile
- Dedicated account manager with weekly reports and monthly strategy calls
- Additional services available: cold email, cold calling, LinkedIn ads, and content creation
Who Should Choose Cleverly
- Small businesses and startups testing LinkedIn outreach for the first time on a limited budget
- Teams that want a LinkedIn-first approach before layering on additional outbound channels
- Companies that value transparent, published pricing over custom-quote sales processes
4. Martal Group
Quick Summary
Martal Group is a North American B2B sales agency with 200+ onshore SDRs and 16+ years of experience. The agency offers a full “Sales-as-a-Service” model spanning prospecting through deal closing.
Martal Group is a B2B sales agency based in Oakville, Ontario, Canada. The agency has operated for over 16 years and employs 200+ sales professionals across North America, the EU, and Latin America.
Martal’s LinkedIn outreach is one component of a broader omnichannel system. The agency uses a proprietary AI Sales Platform that automates campaign execution while SDRs handle personalized engagement. LinkedIn touches follow email campaigns to increase response rates and qualify opportunities.
The agency requires a 3-month pilot program before transitioning to month-to-month billing. Martal’s service tiers range from fractional sales team support to full-time, enterprise-level sales outsourcing with end-to-end pipeline management.
Key Features
- 200+ onshore sales executives across North America, the EU, and Latin America
- Proprietary AI Sales Platform for automated campaign execution and real-time optimization
- Full Sales-as-a-Service model covering prospecting, presenting, objection handling, and closing
- Omnichannel outreach coordinating LinkedIn, email, and cold calling with intent data signals
- Flexible service tiers from fractional team support to enterprise-level sales outsourcing
Who Should Choose Martal Group
- Technology and SaaS companies that need a large, globally distributed SDR team with industry expertise
- Organizations seeking full sales outsourcing beyond just lead generation, from prospecting through closing
- Enterprise companies with international target markets that benefit from regionally matched sales reps
5. B2Linked
Quick Summary
B2Linked is the original LinkedIn Ads-only agency, specializing exclusively in paid LinkedIn advertising. It’s the right choice for companies that want expert ad management rather than organic outreach.
B2Linked is a LinkedIn advertising agency founded in 2014 by AJ Wilcox, one of the most recognized LinkedIn Ads experts globally. The agency has managed over $150M in LinkedIn ad spend and has run five of LinkedIn’s top 10-spending ad accounts.
B2Linked focuses exclusively on paid LinkedIn campaigns, not organic outreach. The agency manages sponsored content, InMail ads, lead gen forms, and conversation ads. Its proprietary management tools enable faster campaign optimization than standard LinkedIn Campaign Manager allows.
Account management starts at $3,000 per month plus a one-time setup fee. The Enterprise tier charges a percentage of ad spend (starting at 20%, scaling down to 9.5% at higher budgets). B2Linked recommends a minimum monthly ad budget of $5,000.
Key Features
- 100% LinkedIn Ads specialization with no competing focus on other platforms or channels
- $150M+ in managed LinkedIn ad spend with experience on LinkedIn’s largest accounts
- Proprietary campaign management and scheduling tools not available to standard advertisers
- Official LinkedIn Marketing Partner with direct platform access and support
- Consulting option at $450 per hour for teams that want to manage ads in-house with expert guidance
Who Should Choose B2Linked
- B2B companies with $5,000+ monthly ad budgets that want specialized LinkedIn Ads management
- Marketing teams seeking expert paid campaign optimization rather than organic outreach services
- Enterprise advertisers that need proprietary tools and scaling expertise for large LinkedIn ad accounts
LinkedIn Outreach Agencies Comparison Table
| Agency | Primary Focus | Starting Price | LinkedIn Organic | Cold Email | Cold Calling | LinkedIn Ads | Contract |
|---|---|---|---|---|---|---|---|
| OutreachBloom | LinkedIn + email + AI SEO | Custom pricing | Yes | Yes | No | No | Month-to-month |
| Belkins | Omnichannel appointment setting | ~$5,000/month | Yes | Yes | Yes | No | 3-6 month minimum |
| Cleverly | LinkedIn-first lead gen | $397/month | Yes | Separate ($1,995/mo) | Separate ($3,995/mo) | Separate service | 3 months |
| Martal Group | Full sales outsourcing | Custom pricing | Yes | Yes | Yes | Yes | 3-month pilot |
| B2Linked | LinkedIn Ads management | $3,000/month | No | No | No | Yes (exclusive focus) | 3 months |
Pro Tip
When evaluating LinkedIn outreach agencies, ask whether they use the client’s own LinkedIn profile or operate through separate accounts. Agencies that prospect from the client’s profile build the client’s network over time. Agencies that use separate accounts may generate leads but don’t build lasting connections.
Start Here: LinkedIn Outreach Action Checklist
- Optimize the LinkedIn profile. Before any outreach begins, ensure the company’s LinkedIn profiles clearly communicate what the business does and who it serves. A strong headline, summary, and featured section set the stage for connection acceptance.
- Define the ICP. List the industries, company sizes, job titles, and buying signals that define the ideal prospect. Precise ICP definitions produce higher-quality leads and better conversion rates.
- Choose an execution model. Teams with bandwidth for daily LinkedIn activity can pair an automation tool with in-house staff. Teams without that bandwidth should evaluate a done-for-you agency like OutreachBloom or Cleverly.
- Decide on single-channel or multi-channel. LinkedIn-only outreach is simpler to manage but reaches fewer prospects. Adding cold email creates a second touchpoint that increases response rates significantly.
- Track meetings, not vanity metrics. Measure LinkedIn outreach by qualified meetings booked and pipeline generated, not connection acceptance rates or message opens. These downstream metrics determine actual ROI.
Frequently Asked Questions
What is a LinkedIn outreach agency?
A LinkedIn outreach agency manages prospecting, connection requests, and messaging on LinkedIn on behalf of a client. These agencies handle target audience research, message copywriting, and follow-up sequences to generate qualified sales conversations.
How much do LinkedIn outreach agencies cost?
LinkedIn outreach agencies range from $397 per month for basic LinkedIn-only services to $15,000+ for enterprise omnichannel programs. Budget-friendly options like Cleverly start at $397 per month. Mid-tier services run $1,500 to $5,000 per month.
What is the difference between LinkedIn outreach and LinkedIn advertising?
LinkedIn outreach uses organic connection requests and direct messages to start sales conversations. LinkedIn advertising uses paid campaigns like sponsored content, InMail ads, and lead gen forms. Outreach agencies work from a personal profile, while ad agencies manage paid spend through Campaign Manager.
Can LinkedIn outreach work alongside cold email?
Yes, multi-channel outreach typically outperforms single-channel approaches. LinkedIn connections paired with cold email follow-ups create multiple touchpoints with the same prospect. Agencies like OutreachBloom and Belkins coordinate both channels in integrated campaigns.
How long does it take to see results from LinkedIn outreach?
Most agencies deliver initial qualified conversations within two to four weeks. Consistent pipeline results typically build over 60 to 90 days as connection networks grow. Most agencies require a three-month minimum commitment for this reason.
Jayson is a long-time columnist for Forbes, Entrepreneur, BusinessInsider, Inc.com, and various other major media publications, where he has authored over 1,000 articles since 2012, covering technology, marketing, and entrepreneurship. He keynoted the 2013 MarketingProfs University, and won the “Entrepreneur Blogger of the Year” award in 2015 from the Oxford Center for Entrepreneurs. In 2010, he founded a marketing agency that appeared on the Inc. 5000 before selling it in January of 2019, and he is now the CEO of EmailAnalytics and OutreachBloom.
